Rauw Alejandro
Despacito from Puerto Rican singer Luis Fonsi The song, as well as Daddy Yankee became the song most streamed in less than six months. The single Despacito, a mixture of reggaeton and pop was not only a way to bring new attention to reggaeton music but also increased interest in Latin music. Billboard's Top 100 in 2015 had two songs mostly of Spanish language, while the year 2016 featured four. The Despacito album reached its peak chart-topping success in 2017 19 songs mostly composed in Spanish made it to at the very top of 100. The number grew to 41 in 2020. In the wake of Justin Bieber released his bilingual remix of Despacito in the year 2017 popular artists began to collaborate with reggaeton performers. Drake and Bad Bunny worked together on MIA (2018), while Madonna joined forces with Maluma for Medellin in the year 2019. As early as 2020, some reggaeton musicians felt dissatisfied with the direction the genre was shifting towards the popular. Rauw Alajandro is a part of a new generation that aims to change the direction of. The genre often included elements of electronic dance music, as well as different styles.





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